Team
Meet the Potentialisation Team

Jon Twigge
Founder
Jon is a founding member of Potentialisation Ltd. With a background in technology, psychology, and innovation, he is passionate about helping individuals and organisations realise their full potential.

Christopher Cooke
Co-Founder
Christopher is a founding member of Potentialisation Ltd. He brings deep expertise in systems thinking, leadership development, and organisational transformation.

Osama Ahmed
Development Lead
Osama is an accomplished MERN Stack Developer with a passion for creating innovative web applications. He has a strong foundation in modern JavaScript frameworks and a comprehensive understanding of the software development life cycle.

Vladyslav Hrabovyi
Front End Architect
Vladyslav is a Senior Frontend Engineer web developer and architect specialised in building robust scalable SaaS solutions | Currently volunteering with us (but we would love to keep him).

Madhuri Hegde
Fractional COO
Madhuri has over two decades experience leading global operations, systems, culture, and processes turning ambitious startup visions for profitable and scalable multi-million dollar growth.

Dr Darren Stevens
Domain Advisor: Constructed Development Theory
Darren has created a groundbreaking PhD theory of Constructed Adult Development challenging stage development models with more rigorous model of Cognitive Intentions

Dr Louise Reader
Domain Advisor: Innovative Educational Development
Louise has core interest in research and enterprise development, to explore and promote the use of technology and social innovation in business to contribute to the advancement of knowledge and practice for economic development

Steve Conley
Domain Advisor: Life and Finance Planning
Steve walked away from decades leading retail investment strategy for three of the UK’s largest banks to rebuild financial planning around integrity, empowerment, and freedom

Chris Coook
Domain Advisor: Life and Finance Planning
Chris is an authority in climate finance and legal innovation, with over four decades transforming complex financial ecosystems into equitable, resilient frameworks. At the International Petroleum Exchange he fortified global energy market regulations and is a pioneer in groundbreaking mutual multi-stakeholder agreements that reimagine property and capital.